Google Analytics has launched Data retention settings in May 2018 which seem to be part of GDPR readiness
I am sure you have several questions about data retention settings like.
- Should you change Data Retention Settings?
- How long should you retain your data?
- What is “Reset on new activity”
- When will Google Analytics data retention settings come into effect?
Get answers to all these questions with this video tutorial explaining Google Analytics Data retention Settings.