Understanding Google Analytics Account, Property , View and Filters

Maze of Google Analytics Accounts, Properties , Views and Filters explained with real life examples. Understand structure of Google Analytics account.

Understanding Google Analytics Account, Property , View and Filters

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AuthorNIkhil Parachure

Nikhil is nothing short of “Swiss Knife of Digital Marketing” over the course of last 10 years he has been involved in practically every facet of Digital Marketing and Analytics.

Starting career with paid search Nikhil has built and managed award winning digital campaigns, has been Google Adwords Top Contributor, Planned and implemented several complex and large scale web and mobile analytics implementations. Currently working for a leading ecommerce platform in India as Head of Digital Marketing Nikhil has also conducted analytics and marketing trainings for several MNCs.

One thought on “Understanding Google Analytics Account, Property , View and Filters

  1. Is creating the internal view actually required. I agree the point that internal team know the wherearound of the website but the volume would be 40 out of 40lac. Does that volume contaminate the data ?

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